Syllabus
- Time:
- Wednesday / Friday 8:30AM-9:45AM
- Location:
- Smith Warehouse Bay 12, rm 228
COURSE DESCRIPTION:
Digital Imaging focuses on the use of digital tools for ideation, conceptualization and implementation of design ideas . Starting with print design we'll go over fundamental design concepts such as typography, color, composition, layout and use of imagery. The class also aims to provide some familiarity technical aspects of designing for print and web . Overall it is a basic design class with an emphasis on computer technologies. Instructor: Pinar Yoldas
COURSE TEXT:
Johannes IttenThe Elements of Color(Wiley; First Edition edition (January 31, 1970))
Ellen LuptonThinking with Type: A Primer for Designers: A Critical Guide for Designers, Writers, Editors, & Students (Princeton Architectural Press; 1 edition (September 9, 2004)).
OFFICE HOURS:
Pinar: Wednesdays from 10:00-11:00am in Smith Warehouse, Room 241, or by appointment.
EVALUATION:
The grading is based on the bi-weekly exercises (25%), projects (55%), and participation during the class meetings and critiques (20%). Work is evaluated according to artistic success rather than technical sophistication.
ATTENDANCE:
Attendance at weekly class sessions is mandatory. More than one unexcused class session absence will lower the final grade by one unit (i.e., an A will become an B). With each additional unexcused absence, the grade will drop an additional unit.
WORK SUBMISSION:
TBA
BUILDING AND LAB ACCESS:
Smith Warehouse is unlocked from 7:30am to 5:30pm. After this time you will need to swipe your Duke ID card to access the building. Room 101 requires swipe card access at all times. The room 101 lab hours are 7:30am to 11pm on weekdays and holidays. Weekends hours are from 9am to 9pm. For those who enter the doors during these times, lab access is 24 hours, but students may not exit the building after these hours as they will not be permitted re-entry. Historically, these hours have been extended during the last week of normal term and for finals. Announcements regarding changes to access hours will be made on the act-lab listserv. We are actively working to make this space 24 hour access. It is mandatory for all students to subscribe to the ACT-Lab listserv. To join, go to https://lists.duke.edu/sympa then search for the act-lab list and join. For further questions, please read this semester’s ACT Lab Guide.
SCHEDULE:
INTRODUCTION TO DIGITAL DESIGN
sept10 quick tour of Photoshop 2
RASTER vs VECTOR
sept17 quick tour of illustrator 2
assignment : Gestalt Logo for a future NGO
1.Propose an NGO that you think is necessary for 2020. 2.After discussing the characteristics of this organization, design a monochromatic logo for them in illustrator Note: Print will be necessary / dimensions TBA
DIGITAL TYPOGRAPHY
sept25 Helvetica documentary
assignment : Your Personal Business Card
1. Define who you are, what you do , what you want to do. 2.Contemplate on how to best represent yourself 3.Using "Pure" typography design a business card for yourself Note: Print will be necessary / dimensions TBA
sept28 design compilation / creative type :designing your own fonts
sept30 lab session
assignment : LOVE LETTER TO SOMEONE YOU HAVEN'T MET YET
1. You will meet someone(or something) amazing on sept 22nd 2020 and fall in love .You'll be utterly soaked in love . Think about what love is and whether how you love changes or how love changes you - over time. Invent this future character and open your heart through this state of the art typographical design . To put it simply design a love letter (pure type, no images, no hearts) for this person/boy/girl/cat/dolphin/robot etc. Note: print will be necessary / dimensions TBA
COLOR
oct8 lab session
oct13--fall break ends / MIDTERM DUE
midterm project: Music Album for the Color Blind
1.The highly eclectic contemporary classical pop goth band the Color Blind released their 3rd album "People of No Color". Design an album cover for "People of No Color" . Don't forget to do thorough research on the subject as all three members of this band are actually color blind . Note: print will be necessary / dimensions TBA
IMAGE oct15 design compilation (An image is worth a thousand words) / using imagery /standarts
oct20 Presentation of poster ideas
oct22 lab session /
oct27 design compilation / poster idea exchange
oct29 lab session
nov3 design compilation / Digital image manipulation
nov5 lab session
nov10 Presentations and Critique
nov12 Presentations and Critique
assignment : EcoConscious Poster Design : Oil Spill
A series of posters about the Gulf of Mexico Oil Spill. Each poster will shed light on one aspect of this horrible disaster such as amount of oil spilled , species that have been effected, statistics on the environmental impact , number of dead seabirds vs number of seabirds saved etc. Present what you want to work on , do research and design your poster using imagery from actual resources ( use the web / scan magazines / get daa visualizations from environmental science professors etc ) Note: print will be necessary / dimensions TBA
ADVANCED TECHNIQUES in DIGITAL IMAGING
nov17 design compilation / special effects + custom techniques
nov19 lab session
nov24 design compilation / special effects + custom techniques
nov26 lab session
assignment : Blurring Identities
1. A pool of portraits (24"x24" | 300 dpi) of the entire class will be shot and uploaded to our server. From this pool each student will create a new self-portrait where there'll be varying amounts of other students' faces. This technique is called < a href="http://en.wikipedia.org/wiki/Eigenface">"eigenface" . Final result will be printed and mounted.
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YOUR VERY FIRST BOOKnov31 design compilation/ portfolios for life
dec3 Individual Critiques and Practice sessions
dec5 Individual Critiques and Practice session
dec10 SUBMISSIONS and FINAL CRITIQUE
Final Project
1. Make a booklet that contains all the work you've created throughout the class. Add an index, an intro , the front cover and the back cover. You're free to pick the size of your booklet(portfolio) upon consulting your instructor. NOTE: The book should be printed and put together by binding or another durable technique. This object will determine your overall grade.